Since 1955, Atomic has sought to connect skiers with the sport they love through
exceptional product experiences.
Great gear gives you access to better skiing. Great gear makes you confident, brave and makes you look for more. It makes you look further. Atomic’s mission is to give you access to the best part of nature and to your best skiing experience. So, whatever your level is, welcome to the next.
Atomic has 700 experts in the main factory in Altenmarkt, Austria who work tirelessly to make Atomic skis better by applying new materials and through clever innovation. Even though Atomic skis are true high-tech products, one detail has never changed since 1955; every ski is hand crafted with the greatest care to allow every skier to achieve their individual goals.
To keep the winters white Atomic, and parent company Amer Winter Sports, has put great focus on a sustainable factory setup in Altenmarkt. They’ve invested heavily in environmental and ecologically sustainable measures. Internal and external experts work together to deliver all-encompassing environmental initiatives for the entire Altenmarkt site. Ecological and economic aspects are efficiently harmonized through sustainable, ecological management.
BOOTS THAT FIT
No matter how you ski, you’ll have a better day in boots that fit. Your boots are your accelerator and your steering wheel, the connection between you and your skis. This connection should be intuitive and comfortable. Atomic makes boots that enhance that connection, boots that provides performance through comfort.