The Dealers Choice is a new addition to the Sims range for 2017 and is their interpretation of the new short and playful pow friendly quiver board that is changing the face of snowboard design. As you would expect from Sims, like the rest of the new range this isn't your normal run-of-the-mill board.
Taking some of the most advanced design and construction technology available, Sims have created a totally stunning board that instead of saving it for those special days will more than likely become your every day board. Built around a totally unique twin tip shape, it features the all-new Shockwave Camber. This innovative profile places camber through the centre with flat sections just outside the feet and rocker at the contact points, and it's this advanced profile that makes the Dealers Choice so versatile. Those rocker zones give the board a playful hook-free feel, so when you get in the park it feels totally at home, whilst those flat sections just outside the feet give the perfect platform for loading up your ollies.
But let's not forget that camber, match that with the state-of-the-art VarioGrip sidecut which adds additional bite points down the edge, and you have a board that carves like it's on rails.
Have we also mentioned the extended contact points in the nose that deliver truly stunning levels of float in the pow? Thought not. So, really what you have here is a board that is truly capable of delivering stunning performance absolutely everywhere, and to take advantage of that, Sims really do take it to the next level when it comes to its build.
Heading up this high end construction is the Hybrid poplar and aspen core. This is profiled to give the Dealers Choice a slightly more playful feel than the other boards in the Sims range, but that doesn't mean it compromises performance. Thanks to the 45° Bi-Lite glass structural layers, pre-tensioned STS fibreglass reinforcing and the Quad Carbon X-Bracing at the tip and tail, it still delivers a rider that is guaranteed to blow you away. Add into the mix the RDS Dampening system and Elastomer underfoot stabilisers to smooth out the ride and the high quality superfast sintered base and it's pretty obvious that the Dealers Choice is something a little bit special.
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