Founded in 1989 by pro snowboarder Brad Steward, Bonfire has become deeply entrenched in the snowboard culture of the Pacific Northwest.
Born from a desire to make the best gear to withstand the harshest conditions, their range of snowboarding jackets and snowboarding pants combine function, comfort and style so you can feel as good as you look. The name derives from an annual tradition of burning boards on a bonfire as a sacrificial offering in exchange for better snow for the seasons to follow. This reflects their deep-seated passion for riding, and in turn their desire for quality kit that allows them to spend more time outside regardless of the weather.
